02/28/2006: BMW brings you the next chapter in Branded Entertainment with www.bmw-audiobooks.com.

Inspired by the success of bmwfilms.com and “The Hire” Internet series of short films, bmw-audiobooks.com showcases some of the finest contemporary writing talent today, including Karin Slaughter (Kisscut, Faithless, Indelible), Don Winslow (The Power of the Dog, California Fire and Life), James Flint (The Book of Ash, 52 Ways to Magic America), and Simon Kernick (The Crime Trade, The Murder Exchange). The four debut short stories mix the best in BMW product with contemporary original literature.

Each story is about an hour in length and was written exclusively for bmw-audiobooks.com. The stories can only be found in audio format, and can only be downloaded from the Internet. The website also provides background information about the authors and allows users the opportunity to submit reviews.

The audio books can be downloaded for playback in any digital format. Of course, the best place to hear the stories is behind the wheel of a BMW as the visualization of the characters and the action come alive creating ‘theater of the mind.’

BMW Audio Books launch schedule:

• February 2: Don Winslow "Beautiful Ride"
• February 16: James Flint "Master of the Storm"
• March 2: Simon Kernick "The Debt"
• March 16: Karin Slaughter "Cold Cold Heart"